This is a overview page over several products. In the page properties you can define which products have to be displayed (in this case you will see the same multiple times) and then they are shown as a teaser. Clicking one of them will send you to the corresponding page.
The image and the title in the teaser is calculated from the target page: you can set a thumbnail and a teaser text in their page properties to guarantee a consistent behaviour over the whole site. Compare this page for a proper example.